About Me

Hello! I’m an advertising professional with 18 years of experience across leading agencies and brands, working on campaigns that helped shape some of the most recognised brands in the market.

I specialise in art & design, integrated and digital communication, creative ideation, script writing, and AI-led creative workflows. Over the years, I’ve had the opportunity to build and lead teams, create award-winning work, collaborate with global brands, travel extensively, and learn through diverse creative environments.

Beyond advertising, I also enjoy long-form storytelling and writing, exploring ideas that move across visual and written formats alike.

I believe the most meaningful creative work comes from curiosity, observation, and the ability to keep reinventing the way stories are told.